Pinterest Keywords for Quotes & Inspiration
Quotes are one of the most saved formats on Pinterest — a single motivational pin can rack up thousands of saves. But saves are not clicks, and this niche has a hard truth: people screenshot the quote and never leave the app. This guide gives you the keywords that pull huge save volume, then shows the honest way to turn that reach into something more than a vanity number.
How quote searches actually look
Searchers come by mood and moment. They type a feeling ("motivation to keep going"), a use ("phone wallpaper quotes"), or a theme ("self love affirmations"). The demand is enormous and evergreen, which is why the space is crowded. Winning here is less about finding rare keywords and more about matching a specific mood with an aesthetic people want to save — and, crucially, giving them a reason to click.
Keyword examples by theme
Motivational & success
motivational quotes for women · quotes to keep going · hard work quotes · monday motivation quotes · quotes about growth · never give up quotes
Affirmations & self-love
daily affirmations for women · self love quotes · positive affirmations · confidence affirmations · healing quotes · you are enough quotes
Aesthetic & wallpaper
aesthetic quotes wallpaper · quote wallpaper iphone · minimalist quote background · pink aesthetic quotes · dark academia quotes
Life & relationships
quotes about letting go · quotes about new beginnings · deep quotes about life · friendship quotes · quotes about being single
The honest truth about monetizing quotes
Saves feel great, but in our experience quote accounts have some of the weakest click-through and revenue on Pinterest. A quote is a complete experience on the pin itself — there's no reason to click a link. So don't build a business on ad revenue you'll never earn. Instead, use the reach as a funnel:
- Sell the thing the quote implies: a printable affirmation set, phone wallpaper pack, or journal — pin a preview, link to the shop.
- Capture emails: offer a free "30 affirmations" printable in exchange for an address, then nurture toward a product.
- Send to real content: attach quotes to a blog post ("25 affirmations for anxiety") so the pin has a genuine destination worth clicking.
Find quote keywords that get saved
Enter a theme like "affirmations" and get grouped long-tail ideas, then score your pin so the title and description are searchable — free, no login.
Open PinRank →Frequently asked questions
Why do my quote pins get saves but no clicks?
Because the quote is the whole payoff — people save the image and never need to click. That is normal for this niche; the fix is to offer something beyond the quote, like a printable pack or a linked blog post.
Can you actually make money with a quotes account?
Yes, but rarely from ad traffic alone. The accounts that earn sell a product (printables, wallpapers, journals) or build an email list, using the huge save volume as a top-of-funnel driver.
Should I put keywords on an image-only quote pin?
Absolutely. Pinterest can't read the words inside your graphic, so the searchable keyword must live in the pin title, description and board name.